5 Basic SEO Tips For Beginners

1. Write Catchy Title Posts
Writing a catchy title post will have people using search engines to visit your site since they find it interesting. It is more interesting to people when they see the title something like “Basic SEO Tips for Beginners” rather than having a title of “SEO Tips”. Having also a unique title post can help with SEO.




2. Use Images
Using images in your post and naming them accordingly can help in search engine optimization. Some people would use a search engine to look for images and if you have that image on your website, then people will take a look on your site. Don’t ever use copyrighted images since this is against the law and the owner of the image can take legal actions against you.




3. High Quality Articles
A lot of changes have taken place when it comes to search engine optimization. Search engines now rank your site base on the quality of the contents on your site. Your content should be readable, unique and full of information rather than just a bunch of keywords stuffed type of article.
You can still use your keywords in your articles but make sure to place them in a natural way and don’t overdo it. People tend to turn away once they see a lot of similar words in the article.

4. Use Social Media Sites
The least expensive way of doing SEO is to use Social Media sites. Today social media sites are given a lot of credibility and sharing information has never been this easy. Share every post on your site on Facebook, Twitter, Google + and other social media sites.
Your content can even go viral once people like the information it has. Just keep it in moderation and don’t spam these sites since spamming people with your site’s link would not help.




5. Quality Backlinks
Building a lot of backlinks using low quality sites will not help with SEO. You need to build backlinks using high quality sites. This can be quite hard to do since you need to spend time and money but trust me, it will pay off sooner or later.

How To Do Keyword Research For SEO

Keyword research is a critical component for search engine optimization because when used correctly it provides a road map for both the design and execution of building websites and developing content.

Keywords are usually broken up and grouped based on the number of words within the query phrases. The more words in a keyword phrase usually the easier it is to rank for the term, since usually there is less relative competition.

Schools of Thought

In my opinion, SEO tends to focus on one of two areas;

Optimizing for traffic, or
Optimizing for conversion
Most SEO’s (and dare i say internet marketers) fall victim to optimizing too heavily for traffic, and not conversion.

It’s not necessarily bad to optimize for traffic, it depends on your goals; if you’re in e-commerce or a service based business it is more valuable to invest your resources in making sure you rank well for the terms that are most likely to lead to a sale; optimize for conversion, not just to gain the visitor.

Where as if you are in the advertising or publishing business, where your revenues are directly correlated to the number of visitors and pageviews, or in other words the volume of eyeballs, then optimizing for traffic is going to be a better strategy.

Like any good SEO campaign, your optimization strategy should be dictated by your campaign goals. If your top level goals are straight-forward, such as increase revenue, then decide which optimization path is going to be the most effective based on your business:

Does more traffic directly imply more revenue?
Or do you need to make sure you are acquiring more traffic for specific conversion-focused keywords?



The Value of a Keyword


Within these two school’s of thought a keyword’s value is based on either:

The monthly search volume relative to the level of competition, or
The revenue acquisition potential (or conversion rate)
There are a number of ways to get relative monthly search volume, but what remains the easiest is using Google keyword planner (the replacement for the now deprecated keyword tool).

It’s not quite as straight-forward as the keyword tool was, and there is a much heavier focus on AdWords, but it still provides data as a starting point for your research.

But it really does drive you focus on AdWords specific data, so be aware that you will need to stay conscious of the toggles between Ad Groups and Keywords, here are some examples:

After entering your seed keyword(s), you will need to switch the default from ‘ad group ideas’ to ‘keyword ideas’
Then after you’ve built your initial list – you need to click ‘Review Estimates,’ at which point you will need to toggle (again) from ‘Ad Group’ to ‘Keyword,’ and then enter a bid before you see any useful data.

7 Simple SEO Tricks To Improve Your 2016 SEO

1. Social Content Will Gain Prominence

In the coming times, content from social media such as Facebook, Twitter and LinkedIn will gain more importance on the SERPs. Already, 76% marketers use Social Media to support and boost SEO, cites an article published at Impactbnd.com. In 2016, marketers will do everything possible to make their Facebook posts or tweets rank higher on the SERPs.

Isn’t that amazing?! We predict that more social media content will be indexed on Google and other popular search engines such as Bing and Yahoo. This will in turn blur the lines between ‘web’ and ‘social media’ in terms of SEO strategies. So, be prepared to find, collect and use your valuable social content for optimizing your page for maximum visibility.  For brand names, social media profiles are amongst the top results in search listings. For instance, if you search “Designhill” on Google, the company’s Facebook page, Twitter profile and the LinkedIn page appear as the top listings. See for yourself!






2. Videos Will Still Rule

We all know that videos are a great way of keeping audience engaged and entertained. But do you know that by using enough videos, you can improve the ranking of your page on the SERPs. A report by Marketing Land states that videos make for 62% of all Google searches universally. Moreover, Google has started giving attention to blended results/searches. So, why not grab this opportunity to appear on the first page of search results by including an engaging video in your content? According to Quicksprout.com, videos get 50 times better organic page ranks in Google as against plain, static text results. Also, video searches garner 41% higher click-through rate as compared to plain, static text content, according to Relesoo.com.

Many marketers chose to drive their modern marketing engine with the fuel of Video SEO in 2015. And we predict that more marketers and businesses will embrace the trend of videos in the coming year too. Take a glance at what a blended search result looks like for the search query “777 built in 4 minutes”.

3. Mobile Optimization Will Become Crucial

Is your business website mobile-friendly? Your audience is no longer in one place. People use all sorts of devices such as tablets, smartphones, laptops, phone watches to browse web. Keeping this in mind, plenty of brands went mobile-friendly in 2015. And we anticipate that more brands will take up this trend in the upcoming year. Mobile optimization will become the norm, rather than exception. So, it’s high time you changed the way you conceptualize and create SEO strategies for mobile searches.

Neilpatel.com states that the total number of searches on mobile devices has seen a 43% increase year-over-year. Also, Google’s algorithm update this year ensured that mobile-friendly websites get a search ranking boost on mobile searches. As more and more people use mobile to surf the Internet, Google decided to make it easier to find relevant, mobile-optimized websites. So, it now uses mobile-friendliness as a factor in ranking search results. If you’re still not convinced, here are just 5 stats that will make you go mobile-friendly in 2016.

4 out of 5 consumers use smartphones to shop. (Source: Convinceandconvert.com)
70% of mobile searches lead to online action within an hour. (Source: Socialmediatoday.com)
Over 1.2 billion people access the web from their mobile devices. (Source: Mobify.com)
Global mobile traffic now accounts for 15% of all Internet traffic. (Source: Newtarget.com)
95% smartphone users have searched for local info.





4. Voice Search Function a Must

These days, people who are on the go use voice search simply because it is more convenient and safer, especially when someone is driving or multi-tasking. It is becoming a huge part of mobile usage as it has taken away the pain of typing keywords to run a search query. Almost all mobile devices have a voice search functions. The popularity of voice searches has been spurred by Microsoft, Google, and Apple launching their own versions of advanced voice-responsive assistants – Cortana, Google Now and Siri.

Even ‘Domino’s Pizza’ has a ‘voice-ordering feature. However, make sure that your content is easily searchable through voice searches by using long-tail keywords, which are more likely to be spoken than conventional keywords.  Google Study finds voice search mostly used to ask for directions. For teens, doing a voice search while watching TV (59%) and while with friends (57%) are the highest use cases, according to marketingland.com. Whereas for adults, voice searching is done the most while watching TV (36%), followed by when with friends (24%) and while cooking (23%).






5. Content Aggregation will get Bigger & Better

According to Digitalcurrent.com, Knowledge Graph, wiki, local, maps, social media, news, images and videos make for 85% of Google search results. These stats indicates that now people look for sources that provide all relevant information for a particular subject or topic that at one place.

A blog published at imediaconnection.com explains that content aggregation is a practical way of finding, collating, amassing, consolidating, presenting, sharing, and displaying content around pre-specified set of criteria to appeal target audience. If you too are planning to do so, make sure that you collect and curate content from different, high-authority sources and display it at one place for your users to see to build your authority.

A great example of content curation is using the humble newsletter, Next Draft by Dave Pell, who has amassed over 160,000 subscribers to his daily email which shares the most interesting stories in business, culture, and tech, an article in Jeff Bullas explained. Another example is Inbound.org which was built by Moz and Hubspot to increase their reach even further.






6. The Craze of Mobile Apps Will Grow

According to Tech Crunch, mobile apps account for 52% of all time spent on online digital media. Another report available on the Internet reveals that users spend 89% mobile time using apps. This is the reason for more and more businesses planning to explore the advantage of mobile apps.

As discussed above, use of mobile for web search is on an all-time rise and apps just make the work easier. Just few more years and mobile apps are sure to overpower desktop and mobile websites. An article in searchenginejournal.com states that 85% of people prefer native mobile apps to websites. Feature your brand prominently in the app name and make sure you have proper links to apps for better search rankings Also, you must ensure that app optimization tops your list of SEO optimization. There are several brands that are benefiting from prominent mobile app visibility in Google’s organic search results. Have a look at what happens when you search eBay in Google. The app page URL presents a powerful opportunity to “occupy” the first page of Google SERPs.





7. Local SEO to Become Even More Important

This trend is only going stronger over the years. According to Entrepreneur.com, local SEO is likely to gain solid grounds in the coming days. As a marketer, you have to let Google know where you are located and what you are offering so that your chances of showing up on pages, especially in front of the relevant audience, increase. It is must to have your local pages which will include the name of your business, address etc. with Google, Yahoo and Bing.

Since Google came out with its “Pigeon” update, local SEO has gained significant prominence forcing businesses and marketers to focus on a local tangent.  So, ensure of having location specific keywords and personalize content basis your target audiences’ location to stay ahead in the game in 2016. Check out some stats to know the benefits of ranking in local search results.

Online Reputation Management Company Delhi

 Online Reputation Building


 A negative feedback online can make a big difference on your business or personality because it cannot be removed by you and the worst is when it is indexed by Google or Bing. Imagine someone writing a false or negative feedback about you or your business online..the situation can turn nasty when it is on the first page of Google when people look for you or your business. Most people who buy or find something online prefer to find references or reviews about the product and if they are find you or your business; you can well imagine their response – simply turn to the next one. It can get worse if they refer it further to their friends and co workers. Even you won’t like to buy from businesses that have false bad reviews.

Remove Rip Off Reviews

Now the question arises as to how can you tackle this negative feedback or false personality assassination online when it appears on top of Google or any other search engine. Anybody can create a login and create a false review or can write untrue picture by manipulating and exaggerating. Anybody can post a false RipOff Report against you to malign your prosperous business. How can you overcome these odd when you cannot remove these posts or reviews. Simply consult experinced reputation management company Net World\\\'s Team.

Online Reputation Company India

• Reliable reputation Management Company
• Remove Rip Off Report
• Remove negative feedback about your business from first page of Google and other SE’s
• Protect your online reputation, brand or company
• Remove negatives news and statements from top pages
• Personal Reputation Management
• Get the place you deserve

Net World Solutions has extensive experience in online marketing and research space and we can get rid you of false reviews of your business or personality which are constantly appearing on top search pages. We do not delete these reviews but adopt some specialized techniques so that these reviews or negative feedbacks are not visible on first page but are pushed back to others pages. Research have shown that most people who find business online do not go beyond 2 or third page and this is exactly where we push down your negative ratings so that your business gets new customers with positive approach. Get your online reputation back with our expert online reputation reinstating services. Get rid of rip off reports either posted by your jealous competitors, ex workers or some useless poster. Net World Solutions will give you the right suggestion to improve your reputation in organic search scenario.

Net World Solutions.
India:
Telephone : 1125394057 (Delhi, India)
Email Id : info@networldsolutions.org
Business Partners : http://find4sites.com
Website: http://www.networldsolutions.org

Online Reputation Management Services by www.networldsolutions.org

Net World Solutions has extensive experience in online marketing and research space and we can get rid you of false reviews of your business or personality which are constantly appearing on top search pages. We do not delete these reviews but adopt some specialized techniques so that these reviews or negative feedbacks are not visible on first page but are pushed back to others pages

Networldsolutions.org a Web Development Services India company focuses on creating custom Website designing, Website Promotions, Website hosting services, Website maintenance and support services, E-commerce solutions, Content Management Systems and other web based solutions through its expertise in the field and a talented pool of resources. We lay special emphasis on unique business needs of our client’s and make solutions which help in increase efficiencies in different verticals of the business. Our state of the art infrastructure and effective processes implement web based solutions across various industries and service sector. Web Infology customer centric and client relationship strategy ensures mutual growth and satisfied global customer base.

Net World Solutions. 
India:
Telephone : 1125394057 (Delhi, India)
Email Id : info@networldsolutions.org
Business Partners : http://find4sites.com 

Website: http://www.networldsolutions.org