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How Can I Earn Extra Income Without Work
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Basically, if you have a website, you want to accomplish three things:
1.Help potential customers find your site via search.
2.Make sure your site is easy to navigate once they’ve found it.
3.Make sure it’s obvious what they should do next, whether that’s calling in or adding something to a shopping cart – and convince them to do it.
These tasks, especially the second two, involve the principles of web design, usability, and conversion rate optimization as much as they do SEO. But to accomplish #1, you’re going to have to think about search engine optimization. Of course, you should have other sources of traffic for your site – PPC/remarketing, social media, email marketing, word of mouth – but if you neglect SEO, you’re leaving a great potential source of brand-new leads untapped.
The trick for small businesses is figuring out what you can accomplish given your limited resources. Also, remember that there may be ways that being small actually helps you! For example, small business are often more agile, and more willing to experiment. So stick with it, cover your basics first, make sure your managers know SEO is important, and investigate new opportunities as you can find the time.
1.Help potential customers find your site via search.
2.Make sure your site is easy to navigate once they’ve found it.
3.Make sure it’s obvious what they should do next, whether that’s calling in or adding something to a shopping cart – and convince them to do it.
These tasks, especially the second two, involve the principles of web design, usability, and conversion rate optimization as much as they do SEO. But to accomplish #1, you’re going to have to think about search engine optimization. Of course, you should have other sources of traffic for your site – PPC/remarketing, social media, email marketing, word of mouth – but if you neglect SEO, you’re leaving a great potential source of brand-new leads untapped.
The trick for small businesses is figuring out what you can accomplish given your limited resources. Also, remember that there may be ways that being small actually helps you! For example, small business are often more agile, and more willing to experiment. So stick with it, cover your basics first, make sure your managers know SEO is important, and investigate new opportunities as you can find the time.
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